Seoul fashion · Fashion in Seoul
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Fashion in Seoul
Fashion in Seoul
Fashion shopping in Seoul isn't a mere industry, it's an art form.
Myeongdong, is probably the largest and best-known area; it is definitely the most tourist-friendly fashion area. In the spring and summer, fashion models/sidewalk promoters can be seen strolling the streets of Myeongdong promoting various cosmetics, stores or other fashion-related products. Many regular people also tend to catwalk their newest outfit on these streets. Rows of stores are available to look for that perfect accessory, and most of Korea's major brands can be found here: mVIO, Caspi Conus, WhoAU California, AHM, So.Basic, Noxon, Basic House, UGIZ, 1492, nipper, hang ten, A6, Bean Pole, Jambangee, Giordano as well as a few international brands such as Lacoste, Land Rover, Adidas, Gap, Zara, Koolhaas, Uniqlo, Anna Sui, and Forever 21.
Migliore, . One of the biggest fashion buildings in Seoul. It has 17 floors above ground and 7 basement floors. Information boards in Migliore are written in Korean as well as English, Japanese and Chinese for foreign tourists. US credit cards are often accepted, but ask before haggling if you aren't sure. The outside stage features a "talent show" of local dance groups (mostly high school or college student groups) most nights until about 9 PM; typically they are wearing many of the local fashions, and some of the dancers can be located in the various department stores working as employees.
Shinsegae, 2-5 Chungmuro 1-Ga, Jung-gu, Seoul (subway line 4 Hoehyun exit #7, bus 0014, 1016, 7013, 406, 503, 505, 9400, 9402, 9410, 9502, 9710), ☎ +82 2 1588-1234, . 10:30AM-8PM, check in advance. The oldest department store in entire Korean peninsula. Original store building is refurbished in 2008 and becomes high-street boutique. Accepts major credit cards, including Amex and JCB. (37.5610156,126.9826331)�
Lotte Young Plaza, . A relatively new addition to the scene, located just across the street from Avatar department store. This department store is oriented towards a younger, upscale clientele, and in addition to the usual Korean brands and international brands, the top floor of the space features an assortment of quality eating establishments to replenish your shopping energy. The wine bar is recommended. Sometimes art installations can be found on the top floor. US credit cards accepted. �
Apgujeong (압구정), widely known as "The Beverly Hills of Seoul" is the land of luxury, brand name goods. International brands like Chanel, Louis Vuitton, Dior, Gucci and Prada sit alongside Korean designer brands.
Hyundai Department Store, 429 Apgujeong-dong, Gangnam-gu, Seoul (subway line 3 Apgujeong), ☎ +82 2 547-2233, . Mo-Su 10:30AM-8PM. Main store of well-known department store chain. �
Galleria, 515 Apgujeong-dong, Gangnam-gu, Seoul, . A very popular upscale department store. Just several blocks away from Hyundai Department Store. Also has a branch in Seoul Station. �
Near the Cheongdam Intersection lies the heart of the Korean shoe scene. Cutting edge shoe shops include Sue Comma Bonnie, Hyaang, Heels and Namuhana.
Trends often begin in University areas like Hongdae. Hongik University boasts Korea's most famous art school, thus fashion in this area is often influenced by the students' artistic sensibilities. The shops in this area feature funky, punky, boho, and vintage style. Ewha Women's University also has a big shopping area in front of it’s main gate, as do many of the Women's colleges. Many trends also originate here. There are even seamstresses who can help you make your own designs come to life.
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Seoul Travel Guide from Wikitravel. Many thanks to all Wikitravel contributors. Text is available under Creative Commons Attribution-ShareAlike 3.0, images are available under various licenses, see each image for details.